AI for ecommerce businesses and Shopify storesRun the store.
Not the inbox.
We set up the AI assistant your team already uses to work inside Shopify, your help desk, your ad accounts and your books. Ask in plain English and it drafts the reply, writes the ad or pulls the numbers. A person checks it and sends it.
The weekly jobs, by team. And the package that covers each.
Customer service
Customer service packageWhere is this customer's order, and what do we tell them?Answer "where is my order?"
Is this order still inside our return window?Refund and return decisions
Draft a reply to this damaged-item email, by our policy.Reply to customer emails
Marketing
Marketing packageWrite 3 new versions of our best Meta ad from last month.Ad variations from your best ad
Draft the Black Friday email in our voice.Every draft in your brand voice
How did last week's ads and emails do?Weekly marketing report
Wholesale accounts
Sales packageMost stores start with customer service. Sales fits if you sell wholesale and keep those accounts in a CRM.
Prep me for my call with our biggest stockist.Prep for every sales call
Which wholesale deals have gone quiet this month?Spot deals about to slip
Finance
Finance packageWhich of our best sellers have the thinnest margin?
Can we afford the spring stock order and still cover ads?Cash flow and runway
Give me the month-end summary: sales, costs and what changed.Month-end summary
We don't answer phones. Here's what we do instead.
Search for AI for ecommerce and you'll find chatbots and phone agents that talk to shoppers for you. We don't do that. We don't answer phones or chat with shoppers on your site. We set up your team's own AI assistant to look things up and draft the reply, so whoever is on the support inbox answers faster and still presses send.
Ask it like a colleague. Get one clear answer.
The apps you already run. No new system to learn.
Run on something else? We check how your apps fit on the free call, before you sign anything.
App names are trademarks of their owners. Figure Hawk is not affiliated with any of them.
What to keep human. Your customers can tell.
Someone who has emailed three times wants a person. Your assistant can pull the order history; someone on your team writes back.
A refund outside the return window, or a free replacement for a loyal customer. It flags the case and a manager decides.
How much to spend, when to pause a campaign, what to put on sale. It can't change budgets or bids, or switch ads on or off.
Set up for you. Usually in a week or two.
- 01A free callThirty minutes on how your week runs. You keep the shortlist either way.
- 02A plan you signWhat your assistant will do, who can ask for what and what always needs a person, with a fixed price in writing. Nothing is built until you sign.
- 03Set up and testedWe connect your apps, teach it your rules and test it on real work with two or three of your people for a week.
- 04Training and careA training session for the team, a tune-up two weeks in, then monthly care, required with every package: your servers maintained with security updates, plus fixes as your apps and rules change.
For a store we usually start with Shopify, your help desk and your returns policy, then add ads and the books. No technical staff needed: one person who knows how work flows, plus logins to your apps. Not sure where to start? The free AI audit maps your week first.
See every stepCommon questions. Straight answers.
What are the best AI tools for an ecommerce business?
The best one is the one your team actually uses, inside the apps you already run. Rather than adding another app, we set up the AI assistant you may already pay for, such as ChatGPT, Claude, Copilot or Gemini, to work with Shopify, your help desk, your ad accounts and your books.
Do you set up AI agents that run the store on their own?
No. Your assistant looks things up, drafts replies and suggests next steps, A person sends every reply and issues every refund, and nothing changes in an app unless a person says yes.
Does it work with my Shopify store?
Yes. The Customer service package looks up orders, items and tracking in Shopify, and Finance can read sales from it alongside QuickBooks or Xero. WooCommerce works too. If your store runs on another platform, we check how it fits on the free call.
Will my customers be talking to AI?
No. Your assistant drafts the reply for your team, in your voice and by your policies. A person on your team reads it and sends it, so customers hear from you.